Augmented Reality

Ulta Builds Out Digital Store Experience and Bolsters Supply Chain Operations
Ulta Beauty is making steady progress in its multiyear business plan, investing in supply chain optimization, digital stores, and workforce culture. Get the details.
Kroger, Home Depot, Dollar Tree & More: Earnings Show Retailers Investing in Growth and Innovation
Here is an overview of the latest round of investments from some of retail’s biggest players.

Virtual Reality
Top Retailers Like Walmart and Lowe's Enter the Metaverse: How to Harness the Power of Web3, VR, and AR
What is the metaverse? There’s no hard and fast rule as it is a technology and concept that is largely still in development, particularly within the retail industry, but RIS is committed to nailing down and outlining a metaverse-focused strategy.
Augmented Reality
Pacsun Builds Out Immersive Customer Experiences on New Roblox Platform
Pacsun has launched its second virtual customer experience, Pacsun Los Angeles Tycoon on Roblox.
Member Q&A
Preparing for the Future of IT: Trends and Takeaways From Infosys’ Parag Jain
Jain uncovers some of the most standout trends in the IT evolution, identifying the industry’s state of readiness, the opportunities that still exist (and where leadership should invest additional resources), and other takeaways executives should have on their radar.
Marketing
ChatGPT, TikTok & DraftKings: 4 CPGs Getting Creative for Super Bowl 2023
These are the four standout brands that are supplementing their Super Bowl commercials with engaging, digitally-focused campaigns.
Value Chain
Walmart Promotes Digital Marketplace, Opens 30 New Sam's Club Locations
Walmart’s expansion shows no signs of slowing. The retailer is offering a slew of enticing, limited-time benefits to new sellers on their third-party digital marketplace, and will also open 30 new Sam's Club locations in the next few years.
Augmented Reality
How NFT Gamification Can Impact Customer Experiences in the Retail Industry in 2023
Here are some of the creative concepts brands enacted that are paving the way for NFT gamification in the retail industry.
Virtual Reality
3 Reasons Fashion Brands Should Be Interested in the Metaverse
Even though the metaverse market has grown exponentially in recent years, most retailers are still trying to grasp just how to utilize this technology in the most practical (and profitable) way. See how the tech is being used.
Virtual Reality
H&M Gamifies Circular Fashion With Metaverse-Like Experience on Roblox
H&M is the latest retailer to put a metaverse spin on gamified consumer experiences, launching H&M Loooptopia on the Roblox platform. Learn about this new world.
Augmented Reality
Chipotle Launches Augmented Reality Experience on Snapchat
Chipotle Mexican Grill is launching an augmented reality experience to promote wellness habits. Get the details.
Virtual Reality
The Metaverse: A Phygital World of Customer Service and Satisfaction
The future of retail is interactive and immersive — a unified experience of the physical and digital in the metaverse. Learn more.
E-Commerce
Walmart Brings AR, Buy Now, and Virtual Queue Capabilities to Digital Shopping
Walmart is adding even more tech enhancements to its digital shopping experiences ahead of the busy holiday season. Learn about the new capabilities.
Tech Transformation Videos
Tech Transformation Video: Bohb Blair of Jones Soda On What It’s Like Having the Most Engaged Consumers On the Planet
The craft soda brand has a long history of extremely dedicated consumers, and now they’re taking things to new levels through mobile apps and other technology.