Mobile Strategy

Walmart Connect Dives Further Into Social Commerce, Launches TikTok and Snapchat Partnerships
Walmart Connect is expanding its capabilities, forming partnerships with various social channels and tech companies to allow advertisers to better utilize social media, entertainment, t-commerce, and live streaming via new ad formats. See which brands are already leveraging these tools.
Driving Revenue By Reconnecting Mobile and In-person Shopping Experiences
Retail apps are the window to reconnecting with customers in-store and forging stronger connections than ever – supporting customers’ new habits and heightened expectations for personalization, post-pandemic. Learn more.

Mobile Strategy
Overcoming Barriers to Ensure SMS Message Deliverability
There are several important subtleties brands must consider before they can effectively communicate with timely mobile messages, including deliverability at scale. Learn more.
Mobile Strategy
Mobile-First Strategy Should Put Customer Experience First
By considering and implementing the following recommendations, business leaders can build a mobile app that boosts conversion rates and enhances customer loyalty.
In Store Experience
Best Buy Embraces Digital Experiences With New Small-Format Store
The company is encouraging consumers to do everything from shop and get tech advice digitally while in the store. Learn more.
Enterprise Resource Management
Nike Deploying New ERP In July
Nike expects to realize value from its new enterprise resource planning (ERP) system this year — the biggest investment the apparel and footwear company has made in its digital transformation.
Digital Commerce
RIS Tries Amazon Fashion Virtual Shoe Try-On
Amazon Fashion just launched new retail technology to help shoppers make footwear purchases, and possibly avoid returns. RIS tries it out and gives you the details.
Tech Transformation Podcasts
Tech Transformation Podcast: Ulta Beauty’s Kelly Mahoney On Mobile-First Omnichannel Personalization
Learn how Ulta Beauty is standing out in a sea of loyalty programs, and how its mobile experiences and technology are supporting consumer experiences and in-store associates.
Tech Transformation Videos
Tech Transformation Video: Inside Ulta Beauty’s Mobile-First Omnichannel Personalization Strategy
Learn how Ulta Beauty is leveraging consumer data in order to stand out in a sea of loyalty programs.
Big Data
Thriving Through the Retail Boomerang With Mobile Data
Retailers are looking closely at how to capture consumers with personalized and relevant marketing to drive them into their stores and capitalize on wallet share. Get the details.
Digital Commerce
BJ’s Requests Judge Dismiss Patent Lawsuit Over Sam’s Club’s Self-checkout App
Get an update in the tech dispute between Walmart and BJs over self-checkout technology, an important case for the retail industry.
Mobile Apps
Whose Checkout Is It Anyway? Walmart and BJs Tech Dispute Arises
Retail giant Walmart recently submitted a lawsuit against BJ’s Wholesale Club Holdings Inc., in the Middle District of Florida, on behalf of its patent-holding subsidiaries, Sam’s West, Inc., and Walmart Apollo, LLC.
Loyalty Programs
Consumers Love Loyalty Programs: A Look at What Makes the Good Ones Work Well
While there has been a structural shift in the way consumers have shopped since COVID-19, with a good amount of foot traffic paired with delivery options, loyalty programs are playing a role in order to maintain the momentum of these new customer behaviors.
Customer Experience
Ace Hardware and Walmart Link With Home Reno Experts for Consolidated Experience
Ace Hardware recently revamped its Ace Handyman Services, previously known as Handyman Matters, to provide consumers with a hub where they can research and hire a handyman, schedule a visit, receive live updates, and review their services.

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