Personalization

Walmart Jumps Into Immersive Experiences With Metaverse Project
Walmart is the latest company to leverage Roblox, announcing two new experiences on the virtual reality platform: Walmart Land and Walmart Universe of Play. Learn more.
How Fetch Rewards Is Turning Loyalty Upside Down to Bolster Data Strategies
In this edited webinar transcript, Fetch Rewards’ Wes Schroll shares how the company creates unique, rewarding experiences for shoppers, while providing brands and retailers with differentiated market and loyalty insights. Learn more.

Marketing
Walmart Connect Dives Further Into Social Commerce, Launches TikTok and Snapchat Partnerships
Walmart Connect is expanding its capabilities, forming partnerships with various social channels and tech companies to allow advertisers to better utilize social media, entertainment, t-commerce, and live streaming via new ad formats. See which brands are already leveraging these tools.
Personalization
Walmart’s Virtual Try-On Gets Personalization Boost
First we got Choose My Model, and now Walmart is expanding its virtual try-on capabilities by zoning in on personalization with Be Your Own Model. Get the details.
In Store Experience
JCPenney Beauty Preps for Nationwide Rollout
Following the initial introduction of JCPenney Beauty in fall 2021, the company is preparing for a nationwide, in-store rollout. Learn about the company's focus on inclusivity.
In Store Experience
Driving Revenue By Reconnecting Mobile and In-person Shopping Experiences
Retail apps are the window to reconnecting with customers in-store and forging stronger connections than ever – supporting customers’ new habits and heightened expectations for personalization, post-pandemic. Learn more.
Fulfillment
Walmart Opens Door to Secure Delivery With Smart Garage Tech
Walmart+ members now have access to secure delivery and return management via smart garage technology. Learn more.
Mobile Strategy
Overcoming Barriers to Ensure SMS Message Deliverability
There are several important subtleties brands must consider before they can effectively communicate with timely mobile messages, including deliverability at scale. Learn more.
Loyalty Programs
Walmart+ Gets Another Major Upgrade With New ‘Rewards’ Program
Walmart+ is growing once again, this time with its own micro-rewards program built into the larger membership offering. Get the details.
Loyalty Programs
Tractor Supply Company Expands Loyalty Benefits, Targets Pet Owners
Tractor Supply Company’s loyalty program is growing. Neighbor’s Club members will now be able to earn points through the company’s pet-exclusive retailer, Petsense. Learn more.
Customer Service
The Future is Now: 4 Ways Technology Is Enhancing Customer Service
Here are four ways technology can help you enhance your customer experience.
In Store Experience
Amazon One Deploying in 65 Whole Foods Markets Across California
Consumers looking for expedited checkout will now be able to choose Amazon One rather than searching through their wallets and handbags for payment. Learn more.
Marketing
Post-Purchase Marketing Strategy: 8 Tips on How to Stay in Touch With Customers And Boost CX
How do you make the most of post-purchase marketing, helping to retain customers and create a sense of loyalty to your brand? It doesn’t have to be difficult. Learn more.
Loyalty Programs
Back to School: Tips, Trends, and Predictions
Expect students to be wearing new clothes and sporting the latest technology this fall as back-to-school shopping totals could reach over $110 billion despite inflation, according to industry projections. Learn more.

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