Tech Transformation is once again on the road, this time recording from Groceryshop 2022 in Las Vegas. In this episode, Mars Wrigley's Deepak Jose shares how they’re using data analytics to engage today’s consumers in new and innovative ways.
We dig into some of the biggest consumer behavior changes that are impacting customer service operations today, and learn about some of the technologies that are most important to brands and retailers to meet these new needs.
When the pandemic started, there were a lot of bored kids at home, so what did a lot of bored parents do? They bought them Legos! We dig into how The Lego Group kept its tech teams flexible and aligned during a period of massive disruption.
We chat with Ash Mehra, most recently CDIO of Packable, and also previously CDIO of North America at Mondelez International, about advancing digital transformation and preparing for future consumer needs.
When you’re one of the largest CPGs in the world, understanding consumers has become more important than ever. For The Kellogg Company, this means leaning into such technologies as AI and machine learning, and connecting the dots between their data across all channels.