Virtual Reality

Rule No. 1 of the metaverse? Not everything is actually the metaverse.

The program kicks off with 25 new entrepreneurs who are committed to participating in a five-week program — in both in-person and virtual events.

The brand is allowing consumers to sample a variety of its offerings in a limited-time experience that also includes wine pairings and freshly grown produce and Italian herbs.

Champs Sports, part of Foot Locker, Inc., has unveiled its new Homefield retail concept and the first location is set to host a grand opening April 22-24. Get a peek inside.

Here is how you can take advantage of this fast-growing trend to stay ahead of the game and engage with your customers on a new level.

RIS’ fourth annual startups feature examines retailers that caught the eye of our editors for being exceptionally innovative and inspirational to consumers.

People still want to one-stop shop, and click-and-collect options remain popular, but more consumers are now willing to go inside stores. So, how can retailers blend in-store and online channels to better accommodate the “on demand” shopper mindset?

Dubbed “homegate,” the launch is expected to create more excitement this football season for consumers by leveraging an experiential e-commerce platform.

Today’s consumers have adapted to digital, but they may not realize the breadth of capabilities for better engagement with the product brand or retailer, using their own existing smartphone or tablet.

Learn the smart store enhancements retailers can use to address each of the common customer pain points and transform shopping from a task to a treat.

Burberry has opened a shopable digital version of one of its flagship stores. Take a look at the interactive virtual replica.

Augmented and virtual realities will be at the forefront of differentiation and shopper satisfaction in the coming decade. But stores will need to demonstrate that AR and VR provide real value and are not gimmicks or hassles.